Press & Media Kit

Welcome to The Livewell Syndicate’s official digital repository. We are committed to absolute transparency and working closely with the media, corporate partners, and the healthcare community.

Below, you will find our official brand assets, company information, high-resolution imagery, and media contacts.

Brand assets

Official marks, colours, and voice guidance for editorial and partner use. Please do not alter, stretch, or recolour our logos.

Our logos

Colour palette

Our brand colours reflect clinical excellence, reliability, and a modern approach to healthcare.

Brand colour

#2C3E35

HEX
#2C3E35
RGB
44, 62, 53
CMYK
29%, 0%, 15%, 76%

Accent colour

#D4E8B0

HEX
#D4E8B0
RGB
212, 232, 176
CMYK
9%, 0%, 24%, 9%

Background / neutral

#FFFFFF

HEX
#FFFFFF
RGB
255, 255, 255
CMYK
0%, 0%, 0%, 0%

Typography

Primary

Cormorant

Primary font for headings and display editorial type.

Secondary

Montserrat (light)

Secondary font for body text, captions, and UI labels in print materials.

On livewellsyndicate.co.uk, Cormorant is paired with Inter for web performance. Print and partner materials should follow the Montserrat guidance above.

Brand tone of voice

When writing about or representing The Livewell Syndicate, our tone should always be:

  • Authoritative & clinical

    We are medical professionals. We use accurate, evidence-based language and never make exaggerated health claims.

  • Empathetic & accessible

    We translate complex medical jargon into plain English. We understand that medical testing can cause anxiety, so our language is always reassuring, inclusive, and calm.

  • Transparent

    We are radically honest about our pricing, our processes, and our clinical boundaries.

Language should not breach guidelines from the Care Quality Commission (CQC), Advertising Standards Agency (ASA), or similar recognised organisations.

Press & media kit

Company overview

The Livewell Syndicate is a CQC-regulated private blood testing service based in Hull, East Yorkshire, built on the belief that access to clinical-grade health data shouldn't require a GP referral, a long wait, or a trip to hospital. Founded in 2020, the service offers over 200 tests spanning 460 biomarkers, with results delivered rapidly and clearly so that patients and businesses can act on them. Testing takes place either at the Hull-based clinic or through a secure mobile phlebotomy service that brings a qualified clinician directly to patients' homes and workplaces, on their terms, at a time that suits them. Serving both individual clients and corporate partners, The Livewell Syndicate's approach is grounded in transparency, rigorous clinical standards, and an ethical commitment to putting the patient — not the system — at the centre of their own health journey.

Fast facts

Founded
2019, by Daniel Snow and Cynferth Turrian
Headquarters
Base Business Space, Kingston upon Hull, UK
Regulatory status
Registered and regulated by the Care Quality Commission (CQC)
Test menu
200+ tests across 460 biomarkers
Core services
In-clinic blood testing, mobile/at-home phlebotomy, corporate health screening
Turnaround
Most routine results returned securely within 24–48 hours
Clinical standards
Protocols aligned with WHO and CLSI guidelines
Laboratory partners
All samples processed by UKAS-accredited, CQC-compliant UK laboratories

Regulatory & clinical accreditations

The Livewell Syndicate operates under strict UK medical regulations to guarantee patient safety and data security:

  • Care Quality Commission (CQC)

    We are a fully registered and regulated healthcare provider. Our live CQC rating widget will appear here once confirmation is received from the CQC.

  • Information governance

    Fully compliant with the UK GDPR and the Data Protection Act 2018.

  • Safeguarding

    Integrated "Think Family" approach, working collaboratively with Hull Local Authority Safeguarding Teams.

Awaiting CQC confirmation

Our dynamic CQC rating widget will be embedded here once confirmation is received from the Care Quality Commission.

View our CQC provider record

Leadership bios

  • Daniel Snow

    Managing Director

    Daniel Snow is the Managing Director of The Livewell Syndicate and CEO of Portfolio Twenty One Group, a Hull-based multi-sector business portfolio. A University of Hull Sport Science graduate, Daniel began his career in education and community coaching — working across schools, colleges, young offender institutions and the special educational needs sector — before co-founding The Livewell Syndicate with CJ Turrian in 2019. His move into health diagnostics wasn't purely academic. Having personally navigated a testosterone deficiency diagnosis, Daniel experienced firsthand how objective health data can reframe the way a person understands, and takes control of, their own performance and wellbeing. That experience now underpins much of how The Livewell Syndicate operates: the belief that people deserve access to clear, clinical information about their own health, without bureaucratic friction or unnecessary delay. At The Livewell Syndicate, Daniel leads the commercial and strategic direction of a service that spans private blood testing, mobile phlebotomy and corporate wellbeing programmes, helping both individuals and organisations move from vague health ambitions to measurable, data-backed outcomes. His particular focus is on challenging how businesses think about employee wellbeing, making the case for systems that are accountable and evidence-led rather than cosmetic. He is known for a direct, no-filler style — more interested in what the data says and what to do about it than in wellness theory.

  • CJ Turrian

    Executive Director

    As the Executive Director and CQC Registered Manager, CJ Turrian oversees the clinical governance, operational safety, and direction of The Livewell Syndicate. With a rigorous focus on patient advocacy and regulatory compliance, CJ has embedded a "Just Culture" of transparency across the organisation. Under their leadership, The Livewell Syndicate prioritises accessibility, ethical patient inclusion, and stringent infection control, ensuring that private healthcare in Hull meets the highest possible national standards.

High-resolution image library

The following images are cleared for editorial use by the media. Please credit: Image courtesy of The Livewell Syndicate.

  • In-clinic phlebotomy suite

    In-clinic phlebotomy suite

    A calm, clinical draw room at our Hull base — suitable for stories on private blood testing and patient experience.

    Image courtesy of The Livewell Syndicate.

    Download high-res JPG
  • Mobile phlebotomy at home

    Mobile phlebotomy at home

    Editorial imagery representing our qualified clinicians visiting patients at home or in the workplace.

    Image courtesy of The Livewell Syndicate.

    Download high-res JPG
  • At-home testing kit

    At-home testing kit

    Packaging and sample collection materials for home kit and preventative health features.

    Image courtesy of The Livewell Syndicate.

    Download high-res JPG
  • Hull clinic & brand atmosphere

    Hull clinic & brand atmosphere

    Organic, botanical brand imagery aligned with our preventative health positioning in East Yorkshire.

    Image courtesy of The Livewell Syndicate.

    Download high-res JPG
  • Corporate wellbeing screening

    Corporate wellbeing screening

    Workplace health context for B2B, HR, and occupational health editorial.

    Image courtesy of The Livewell Syndicate.

    Download high-res JPG

Press releases & latest news

Media contact

For press inquiries, interview requests, expert commentary, or further information, please contact our media desk. For urgent deadlines, please state "URGENT PRESS" in your subject line.

Phone
(01482) 765 131
Address
Unit L3, Base Business SpaceChamberlain RoadHull, HU8 8HLUK